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Browse Directory> Business Solutions> Sales and Marketing> Marketing Management 1 - 25 of 107   |   <<   <   1 2 3 4 5  of 5    >   >>  ALL RESULTS   SOFTWARE   SERVICES AND RESELLERS   HARDWARE   RESEARCH  10 Ways to Improve B2B Email Deliverability and Effectiveness by: Vtrenz, Inc. Putting the Relationship Back in Relationship Marketing - Driving Value through Customer Engagement and Advocacy by SAP America Inc  March 2008 - (Free Research) Read this paper to learn how managed customer engagement is a critical path to promoting advocacy for your brand and driving business results. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Manticore Technology Boosts Revenue & Delivers Solid Investment ROI for Intellitactics by Manticore Technology  November 2008 - (Free Research) The marketing team integrated Manticore Technology with their existing salesforce.com solution to create a comprehensive demand generation platform. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY Gartner Business Trends 2008: Network Access Control by Sophos Inc.  July 2008 - (Free Research) Sophos offers two distinct Network Access Control solutions which include comprehensive endpoint assessment, remediation and enforcement options, giving organizations control of managed, guest and unauthorized computers (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Automating Closed-Loop Marketing by Neolane Inc.  October 2008 - (Free Research) Aberdeen research reveals closed-loop marketing practices and processes are fundamental drivers of superior performance for Best-in-Class companies; making closed-loop marketing as important today as it ever was in the past. (WHITE PAPER) GO TO WHITE PAPER Convergence of Sales and Marketing by Neolane Inc.  October 2008 - (Free Research) This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.). (WHITE PAPER) GO TO WHITE PAPER Populating a Data Quality Scorecard with Relevant Metrics by DataFlux Corporation  June 2008 - (Free Research) Too often, data governance teams rely on existing measurements as the metrics used to populate a data quality scorecard. But without a defined understanding of the relationship between specific measurement scores and the business’s success criteria, it is difficult to determine how to react to emergent data quality issues.. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER 5 Fast Payoffs from Investing in a Demand Generation Solution by Manticore Technology  October 2008 - (Free Research) This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Leveraging Hosted Applications Solutions to Enhance Customer Value by Alcatel-Lucent  August 2008 - (Free Research) This paper defines the capabilities of hosted application solution providers, explores the value proposition for service providers and describes the characteristics that service providers should look for applications and hosted application solution. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Voice-Enabling Salesforce.com with SalesByFone by Angel.com  October 2008 - (Free Research) SalesByFone by Angel.com makes it possible to access, update, and manage accounts, contacts and leads directly in salesforce.com through voice commands over the phone. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST Lean Across the Enterprise: Using Lean Manufacturing Techniques to Leverage ERP Investments by Exact Software  October 2008 - (Free Research) This paper discusses the philosophy with Exact Software’s visionary principles of moving a company’s focus from LAN to WAN, transaction processing to document management, and concurrent license to involvement of the entire enterprise. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Change That Stands the Test of Time: Best Practices by Storage Magazine  September 2008 - (Free Research) Charting a new IT course means boldly going forward--with a plan. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT Lights, Camera, Storage! by Storage Magazine  September 2008 - (Free Research) Higher TV and movie resolution standards are radically pushing up storage requirements for producing and saving digital media. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Conquering the Crunch Series: Wholesale Distribution and Succeeding in Global Sourcing to Grow Private Label Profits by CDC Software - Vis.align (E-mail this company) June 2008 - (Free Research) The Whitepaper discusses the private label phenomenon, where wholesale distributors sell their own products instead of, or in addition, to reselling goods from other suppliers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Gartner Research: Zip from 0 to 90 in Four Easy Steps with a Marketing Maturity Model by Aprimo, Inc.  November 2008 - (Free Research) The MOMM presents a more realistic view of the journey and benefits, by using the MOMM marketing executive can evaluate where they are and develop a specific roadmap for investments in people, process and technology. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Warner Bros. Case Study by Aprimo, Inc.  November 2008 - (Free Research) Warner Bros. implemented Aprimo’s Marketing Resource Management solution, which helped them combine Aprimo with Sales Data and streamline its domestic theatrical media planning, placement and execution with finance and auditing processes. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY Enterprises Marketing Management Technology Delivers a World Class Dealer Marketing Program to Maximize Brand Equity by Aprimo, Inc.  November 2008 - (Free Research) Honda selected Aprimo solutions, which is a leader in Enterprise Marketing Management (EMM) technology as it helps to enhance marketing efficiency and effectiveness at a wider level, maximizes marketing returns and hence shareholder value. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY LendingTree: Direct Marketing Wins...with Enterprise Campaign Management by Aprimo, Inc.  November 2008 - (Free Research) Since implementing the Aprimo system and subsequently moving the control of campaign execution to the direct marketing department, LendingTree has noticed a radical uptick in campaign volume and efficiencies. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY Sales P3: Definition and Commentary by Thought Leaders About Sales Process, Production and Performance by Landslide Technologies, Inc.  December 2008 - (Free Research) This whitepaper defines the concept of Sales P3, which represent the core elements of building a world class sales organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER How Growing Food Manufacturers Perfect Order Performance and Increases in Schedule and Scale by CDC Software - Ross Enterprise  October 2008 - (Free Research) This paper explains how business applications and automation can enable a company to meet customer’s expectations of fresh goods with the greatest shelf life possible and provide goods of the highest safety and quality. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER How Manufacturing Companies Can Put the “Custom” in Customer Service by CDC Software - Ross Enterprise  October 2008 - (Free Research) Companies in virtually every industry today are striving to meet the ever-increasing demands of their customers. Manufacturers must develop products that are engineered to customer specifications with a wide range of product attributes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Efficient Inventory Control Processes are Key for Food Manufacturers’ Survival by CDC Software - Ross Enterprise  October 2008 - (Free Research) While food manufacturers have little control over rising raw material & energy costs, they overlook the area where they can control costs, their inventory. This paper explains how to avoid problems caused by poorly controlled inventory. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Supply Chain Function Tips for Pharmaceutical Manufacturers by CDC Software - Ross Enterprise  October 2008 - (Free Research) This paper helps pharmaceutical manufacturers understand how supply chain functions such as demand and inventory planning can positively impact their overall operations and bottom line. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Aite Group Research Report - Rise of Dark Pools and Rebirth of ECNs: Death to Exchanges? by Advent Software, Inc  July 2008 - (Free Research) This whitepaper examines some of the key trends within the U.S. ATS market, and provides clear categorizations of some of the platforms vying for market share. This report also provides U.S. equities market share estimates and future projections. (WHITE PAPER) GO TO WHITE PAPER Unified Communications Implementation: The 7 Areas of your Business That Must be Primed by Avaya Inc.  September 2008 - (Free Research) In this E-Guide, you will find a list of important questions that should be asked of you and your organization when you are considering a unified communications implementation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Helping CRM Serve its Purpose: How to Reduce the Increasingly Complex Risks that Threaten ROI by OnDemand Software (E-mail this company) May 2007 - (Free Research) This white paper briefly highlights CRM’s recent evolution, examines the risks that accompany those developments and identifies the capabilities – contained in an effective synchronized content development platform – that mitigate the risks and maximize the opportunities for valuable returns on CRM investments and competitive advantage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER 1 - 25 of 107   |   <<   <   1 2 3 4 5  of 5    >   >>

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